good afternoon! welcome to open door design…
Open Door Design was challenged with creating point of sale material to inform colleagues at ASDA of how to use the new swipe in system.
The point of sale incorporated a large board that is placed around the swipe in machine giving step by step instructions of how to use the new system plus an individual wallet card that has more detailed instructions. Every colleague will receive a wallet card and swipe card that to allow them to use the new system.
We included imagery of colleagues using the new system to add authenticity to the point of sale while maintaining clear and precise instructions.
The new system is due for roll out across every store during 2009.